• “The spirit of the program fostered entrepreneurship in the teams. In less than 5 months several concrete proposals have evolved. Sustainability is an ideal driver for innovation.”

    Philip Doorduijn, Philips Electronics, CEO Domestic Appliances 2009, Consumer Lifestyle

    “We are living in times where we have to deal with the limits of our systems. This program opens a new perspective on these limits and it inspires to accelerate innovation in product concepts, material application, design for recycling and new business models.”

    Cees Wesdorp, Philips Electronics NV, CTO Consumer Lifestyle, 2009

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